Your business card is typically a potential customer’s first contact with your company. Because of this, it is important to grab their attention and engage them to truly achieve a connection through your business card. The only way to do this is by focusing on the design of your card. Not only does it need to stand out but it needs to provide the right information as well. In this article, we will be going over some of the top business card design tips which you can present to a print service in order to get the right product.
Top Business Card Design Tips:
The first thing and the most important thing you need to focus on is providing the right kind of information. Having the correct information may sound obvious, but a lot of people mess this up. You want to be sure that your name, job, title and company name are all clearly written on your business card. Beyond that, you do not wish to make your information too cluttered as it will ruin the design of your card and make it much more likely a card that someone would discard. Another thing that you are going to want to include is your email address as that is becoming more and more the ideal way to approach someone in this technological age. However, for business cards in Vancouver a physical address may not longer be needed as more businesses are going away with this.
2. Color or No Color.
Another thing that you are going to want to do is focus on the color that you have or don’t have on your card. Using bright colors correctly can make a business card stand out from the competition. However, they can also cause a distraction if not used properly. It is important that you implement bright colors correctly if you plan on using them. Do not underestimate the power of a simplistic design language. If you are a creative professional, it would likely be wise to go with a simple yet colorful design.
3. Material Choice.
Another thing that you are going to want to do is make sure that you choose the right material choice for your business cards. Believe it or not, but there are a lot more options on the market nowadays other than having your cards made from thin paper. You can now use all kinds of different materials such as wood, plastic, thick paper, cardboard, and more. These materials can help your business cards stand out from the competition with the way that they feel in your hands.
As you can see, there are plenty of different tips that you can use if you are looking to improve on your business card design. Be sure to focus on the essentials and the most important factors including your information, color or no color, and your overall material choice. These are going to make the most impact on determining how effective or ineffective your design is for your business cards.